Critical Elements of Skype Marketing

Most people don’t consider Skype – the real-time video conferencing app – as a social media tool, but it actually is. In fact, Skye actually has thousands of groups that are formed around a particular topic of interest to the people in that group. For example, if you are working in the weight loss niche,…

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The 7 Dirty Words of Internet Marketing

George Carlin – may he rest in peace – talked about 7 words you can’t say on TV. Well, this article is going to tackle the 7 dirty words of Internet marketing. You want to disassociate yourself from these as much as you can, if you know what is good for you. Number 7, and…

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How to Choose the Right Domain Name

A domain name is the web address people click on when they want to visit your website. You need to choose your domain name before you begin building your website. Your domain should be easy to remember, tell your customers what your website is about, be inviting, and get the customer excited about visiting your…

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How to Build Websites for Free

People are often intimidated by building their own websites, because they think you need to know a lot about writing code, graphic interfaces, and other technical issues. That may have been the case a decade or so ago, but today, anybody can build their own website quickly and for free, once they know a few…

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Honing Your Killer Instincts as an Internet Marketer

In Internet marketing, like anything else, there are going to be winners and losers. Often, the difference between success and failure doesn’t depend on outside influences, but on your attitude. Successful Internet marketers share a unique set of qualities known as the “killer instinct.” Train yourself to use these qualities every day and you can…

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Hiring a Team to Build Your Website

If you are going to hire outside help to build your website for you, the planning stage is probably the most important part of the entire process. That’s because planning is when all the important, global decisions are made. Even before you bring in anybody to help you build your website, you need to make…

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Determining the Perfect Niche for You

As an Internet marketer, determining what niche you want to build your business around is one of your first decisions. It’s helpful if you know something about your niche so that you are somewhat familiar with it and your learning curve is not as steep. For example, if you are a chicken farmer who has…

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Building Your List with Guest Blogging

Websites need traffic, and blogs are no different. People who write blogs are constantly seeking new ways to improve traffic to their websites. Some ways to do this are through advertising, using Search Engine Optimization (SEO), syndicating articles, and submitting posts to authoritative sites, such as eHow.com and About.com. But all these take time, cost…

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4 Tips for Getting the Most from Your Email Marketing

There are a lot of critics who say email marketing isn’t as effective as it once was because more people are using mobile devices and texting to communicate with each other. Young people today text and tweet rather than read emails, so a lot of younger customers don’t even have email accounts, only smart phones…

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Characters and Community: The Building Blocks of Social Engagement

In marketing, the importance of learning the “language” of your customers means more than you might think. It is a vast encompassing series of intersections that could make your head spin. Thankfully, you’re in good hands with us. Let’s make this navigation a bit easier, with our list of signals and road flares to better…

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