The Power of Association

According to Jim Rohn, “you are the average of five people you spend the most with.” This is true for most cases like in the business world and entertainment industry. Those who are grouped together are usually of the same level of expertise, share a common interest, or usually of the same status in life.…

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Business Mindset Reality Check: Are You an Entrepreneur?

Some people love their jobs, or at least that’s what they say. For everyone else, the dream of breaking free and forging your own path is a guilty pleasure; a game to play at work while running down the clock. It’s not like you don’t have ideas for a business all your own; it’s just,…

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Starting Your Dream Business in Your Middle to Late Years

In reality, if you’re in your forties, being the next big entrepreneurial success story might not come across your mind. Yet, middle-aged entrepreneurs are owning the market in the steady rise of businesses worldwide. According to Inc. magazine’s, Starting a Business in Your 40s Makes More Sense Than You Think, those who take the entrepreneurial…

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Million-Dollar Marketing on a Budget

Businesses thrive on marketing regardless of their size.  The more money you can dedicate to your marketing efforts, the more customers you’ll be able to reach.  While huge companies may have million-dollar marketing budgets, you can still follow their lead without spending quite as much. Every major marketing campaign has a few important elements.  Large…

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Are You Stuck Selling the Old Way? Part III

Guest Blogger: Jenny Tse Over the last few weeks, I’ve shared with you some principles to help you sell the smart way. This new way of selling gives your clients a better buying experience and helps position your business for better fees. Are You Stuck Selling the Old Way—Part I. Are You Stuck Selling the…

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Are You Stuck Selling the Old Way? Part II

Guest Blogger: Jenny Tse Are You Stuck Selling the Old Way—Part I. Are You Stuck Selling the Old Way—Part III. A few days ago, I talked about the old way of selling, the negative impacts on clients and why it doesn’t work. This includes: The old conversation is purely transactional–that is, you’ve learned only about…

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Are You Stuck Selling the Old Way? Part I

Guest Blogger: Jenny Tse Are You Stuck Selling the Old Way—Part II. Are You Stuck Selling the Old Way—Part III. Part I. of III. Are you stuck selling the old way? We’re all problem solvers. This is the fundamental characteristic that makes us great at servicing our clients. It’s also one of the biggest reasons…

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Making Money with Information Marketing

If you have been doing business on the Internet for a while, you probably have encountered the term “information marketing”. This is a term that was developed in response to increased limits on people’s time. Information marketing is a term that describes the process of resolving this problem by making it easy for people to…

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6 Content Marketing Strategies That You Need to Rethink

Content is king. At least, that’s the phrase that’s been tossed around for the past few years. One of the biggest factors in the success of any internet marketing campaign is the quality of the content. While you might think that you’ve got a handle on content marketing, there are a few strategies that you…

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How to Improve Your Inbound Marketing to Increase Sales Leads

Inbound marketing is an essential component of modern marketing practices. As you’re probably aware, when it comes to lead generation, quality is generally more important than quantity. By focusing your efforts on improving your inbound marketing techniques, you can increase the quality of traffic you receive. The way to obtain the best sales leads is…

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