This Webpage Fix Will Increase Conversions

Think like your customers and prospects to get more action from your website. Have you ever had this experience: You walk into a restaurant and there’s no hostess. You take a chance and sit down at a table and there’s no menu. A few minutes later, a waitress comes to your table and, assuming you’re…

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Starting Your Business: You Will Never Be ‘Ready,’ So Just Start

You want to have your own business but you haven’t made it happen yet. There’s always something else to learn, another book to read, another seminar or course to attend, right? Wrong. Just start. You’ve already got what it takes. “Do I,” you’re asking? Yes. The very simple (and sometimes very difficult) truth is that…

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5 Blacklist Takeaways for Small Business Owners

Just as Rocky, Jerry Maguire and G.I. Jane inspired countless entrepreneurs to stay strong through the underdog’s fight of pursuing their dreams, films like Pirates of Silicon Valley, The Social Network and The Wolf of Wall Street offered glimpses into the unforeseen challenges that entrepreneurs might encounter, should their dreams come true. Art imitates life…

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8 Ways Text Marketing is Like Viola Davis

Viola Davis, the two-time Tony Award-winning actress and star of the ABC drama How to Get Away with Murder, made history in 2015 when she became the first African-American woman to win the Primetime Emmy Award for Outstanding Lead Actress in a Drama Series. For Viola, who says she “lived in abject poverty and dysfunction”…

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3 Ways to Grow Your Email List By Blogging

Blogging has become the new main way information, articles, and videos are being published online to view.  People turn to the internet for information, and also want to read from a regular writer. They want articles that inform, educate, and entertain.  Since so many people receive these benefits from blogs, they’re also a great way…

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How Money Can Make Happiness Last Longer

Is it the love—or lack—of money that forms the root of all evil? While you deep thinkers out there ponder that one, let’s just agree that the number-one way humans keep score on the playing field of life is by measuring how well we’re doing financially—usually in relation to those closest to us; our co-workers,…

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5 Ways to Build Your Business with Your Smart Phone Camera

You’ve got a whole lot of business power sitting in your pocket. If you own a smart phone, you know that it’s a combination hand-held computer, camera and camcorder. It’s even a GPS and an mp3 player. (Oh yeah … you can also make phone calls with it.) We’re going to concentrate on the camera.…

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Get Your Online Customers to Strike While the Iron is Hot

Did you know that the “impulse items” you see at the checkout line of your local grocery store are some of the best-selling items in the store? It’s true. And the reason why holds some important lessons for your online marketing efforts.  The Value of Convenience If you ask your grocery store customer to spend…

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8 Critical Social Media Trends That Small Businesses Must Understand

Social media marketing is an extremely popular way of advertising for businesses of all sizes. Major corporations have sprung out of this trend, and the niche only seems likely to grow in popularity in the future. Social media marketing seems to offer fantastic opportunities, particularly for small businesses. It enables a company to communicate with…

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7 Big Reasons Your Small Business Must Have a Website

You may have a very good reason for not yet having a website for your small business. But it could be fatal to ignore the very good reasons for having one. Eastman Kodak were innovators in cameras and film since the late 1800s. By the late ‘70s, they had 90% of the film market and…

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